Proposals and Pitch Decks
First drafts from your case studies, credentials and past proposals, in your agency's voice and format. Your team sharpens them instead of building every deck from scratch.
Agencies
Proposals wait for the founder, pricing lives in one head and every pitch is assembled by hand. We map how your agency sells, delivers and runs, then build AI into the work around the craft, so your team has more capacity for client work.
The people in your first meeting do the work, alongside your founders, account leads and delivery team.
Book a CallThe Challenge
Agencies sell AI-era work to their clients, then run their own operations largely without it. The admin around the craft keeps growing.
The founder sells, scopes, prices and signs off. When they're at capacity, follow-up slows and good deals go cold.
Case studies, credentials and past decks get pulled together from scratch for each pitch, and none of that time is billed.
The estimating logic sits with the founder or one senior person, so nobody else can price a job with confidence.
Each person uses AI their own way, and project information sits across several tools. What works for one person never reaches the rest of the team.
AI takes on the assembly and admin around the craft. The creative work stays with your people.
What We Build
Most agencies start with AI Foundations, then proposals, estimates and briefs. Each workflow is built from your own past work, so drafts read like your agency and your team spends its time on the craft.
First drafts from your case studies, credentials and past proposals, in your agency's voice and format. Your team sharpens them instead of building every deck from scratch.
Your pricing logic written down once and turned into an estimating workflow anyone can run. The founder checks the numbers instead of building every estimate.
Briefs, handover docs, meeting notes and status reports drafted from the project's own record, so delivery keeps moving without chasing the founder for context.
In Practice
We run our own sales, delivery, finance and reporting on our own AI operating system, the same setup we build for agencies. Once the first workflows prove their value, most clients keep going.
How It Works
Each phase has a fixed fee and a clear scope before it starts. Twelve months on, sales, delivery and back office run on shared skills, the founder no longer has to be in every step and the team has capacity for more client work.
3 to 4 weeks
Your agency mapped into a roadmap, with something working in the first few weeks.
3 to 6 weeks each
Sales, delivery or back office, one area at a time, following the roadmap.
After go-live
Someone to keep the workflows current as your agency and the AI tools change.
Practical Questions
We're based in Auckland and work with agencies across New Zealand and Australia, in person and remotely.
AI handles the assembly and admin around the work, not the creative output. Each workflow is built from your own past work and templates, and your people shape and sign off everything that goes to a client.
Today each person has their own setup. We give the team one shared setup with your agency's context behind it, so proposals, estimates and briefs come out the same way whoever runs them.
We build on Claude, ChatGPT or Microsoft Copilot, using the platform your team already has where it fits. AI Foundations and each sprint have a fixed fee, agreed before work starts.
Yes. Our clients range from owner-operators to businesses of about 200 staff. Start with AI Foundations and one area, such as proposals, and add the next once it's working.
Design, digital, creative and marketing agencies. We work on how the agency runs: sales, proposals, estimating, delivery and back office.
A Good Place to Start
Thirty minutes on how your agency sells, delivers and runs. No preparation or project brief needed.
Book a Call hello@elab.co.nz